Do you know the source of sponsorship dollars? This session reveals the business side of event sponsorships and how companies make sponsorship purchasing decisions. Understanding this is a real game changer! Learn to look beyond the same old gold, silver, and bronze sponsorship levels and discover the secrets to assessing what your organization has to offer, choosing sponsor pricing levels, and creating packages of perks worthy of support.
Facilitated by A.J. Steinberg, Queen Bee Fundraising.
2 CFRE* credits.