The evolution of social media has put people forward, presenting challenges for organizations to share their mission and impact. With influencers driving the platforms we utilize, it’s time to lean into collaborations with these creators to improve brand awareness, motivate fundraising, and connect with new audiences!
In collaboration with ScatenaDaniels Communications, The Hive presents Influencer Marketing and the Nonprofit, a workshop dedicated to helping organizations become human-centered in our marketing. Featuring Ark Marketing and the San Diego Humane Society, this workshop will address:
- What defines an influencer and what types there are
- How to work with an influencer and budget for a partnership
- How to empower staff and volunteers to be ambassadors on social media
- Constructing culturally-competent and authentic messaging
Tickets are pay-what-you-can, valued at $12/person.
Speakers to be announced soon!